Category: Breakfast Cereals

All-Bran Ten Day Construction Worker Challenge

All-Bran is a very high-bran, high-fibre, wheat bran breakfast cereal manufactured by Kellogg’s and marketed as an aid to digestive health.

Kellogg’s was founded as the Battle Creek Toasted Corn Flake Company on February 19, 1906, by Will Keith Kellogg as an outgrowth of his work with his brother John Harvey Kellogg at the Battle Creek Sanitarium following practices based on the Seventh-day Adventist Christian denomination.

Construction workers are employed in the construction industry and work predominately on construction sites and are typically engaged in aspects of the industry other than design or finance. The term includes general construction workers, also referred to as labourers and members of specialist trades such as electricians, carpenters and plumbers.

Start Your Day the Kelloggs Way, Old Chap

While weekday breakfasts in Britain and Ireland often consist of a brief meal of cereal and/or toast, the fry-up is commonly eaten in a leisurely fashion on Saturday or Sunday mornings.

The history of corn flakes goes back to the late 19th century, when a group of Seventh-day Adventists began to develop new food to meet the standards of their strict vegan diet. Members of the group experimented with a number of different grains, including wheat, oats, rice, barley, and of course corn. In 1894, Dr. John Harvey Kellogg, the superintendent of The Battle Creek Sanitarium in Battle Creek, Michigan and an Adventist, used these recipes as part of a strict vegetarian regimen for his patients, which also included no alcohol, tobacco, or caffeine. The diet he imposed consisted entirely of bland foods, since he believed in sexual abstinence and following the precepts of Sylvester Graham, the inventor of graham crackers and graham bread and felt that spicy or sweet foods would increase passions, while cornflakes would have an anaphrodisiac property or lowered the sex drive.

Snap Crackle Pop makes the world go round

Rice Krispies (called Rice Bubbles in Australia) is a brand of breakfast cereal that has been produced by Kellogg’s since 1928. They are made of rice grain which is cooked, dried and toasted. These kernels bubble and rise in a manner which forms very thin walls. When the cereal is exposed to milk or juices, these walls tend to collapse suddenly, creating the famous “Snap, crackle and pop” sounds. This is in contrast to puffed rice, which was introduced in 1904.

Snap, Crackle and Pop! are the cartoon mascots of Kellogg’s breakfast cereal Rice Krispies (Rice Bubbles in Australia).