SodaStream Game Changer

SodaStream is the maker of a consumer home carbonation product based on the principles of making a carbonated drink as originally invented by Guy Gilbey in 1903. The device allows users to take ordinary tap water and carbonate it to create soda water (or carbonated water) to drink. [An] ad was expected to air during Super Bowl XLVII in February 2013 prior to being banned by CBS for jabbing at Coke and Pepsi (two of CBS’s largest sponsors).

Based on Interbrand’s best global brand 2011, Coca-Cola was the world’s most valuable brand.

In 2011, The Brand Trust Report in India included Pepsi in the list of the most trusted brands of the country.

Super Bowl XLVIII will be the 48th edition of the Super Bowl in American football, and the 44th annual championship game of the modern-era National Football League (NFL). It is scheduled to be held on February 2, 2014 (Groundhog Day) at MetLife Stadium at the Meadowlands Sports Complex in East Rutherford, New Jersey to determine the champion for the 2013 season. This would be the first Super Bowl to be played outdoors in a cold weather environment, and the first in 38 years to be played outdoors on artificial turf.