All over England, Jerry Seinfeld can do more with American Express

Jerome Allen “Jerry” Seinfeld (born April 29, 1954) is an American comedian, actor and writer, whose style is often described as observational comedy.

Rhyming slang is a form of slang in which a word is replaced by a rhyming word, typically the second word of a two-word phrase. The exact origin of rhyming slang is unclear, partly because it exists to some extent in many languages. In English, rhyming slang is strongly associated with Cockney speech from the East End of London.

American Express executives discussed the possibility of launching a travel charge card as early as 1946, but it was not until Diners Club launched their card in March 1950 that American Express began to seriously consider the possibility.