Domino’s 30 Minute Abs are a Big Fantastic Deal

In 2008, [Domino’s Pizza] again advertised a 30 minute delivery time in the U.S.; the fine print in the material stated the time as merely an “estimate”.

The rectus abdominis muscle is a paired muscle running vertically on each side of the anterior wall of the human abdomen. Colloquial names for the appearance of a well-defined rectus abdominis include a “six pack” and “washboard abs”, and often carry cultural connotations of superior physical fitness.