The Apple Lisa was a personal computer designed at Apple Computer during the early 1980s. [It] turned out to be a commercial failure for Apple, the largest since the Apple III disaster of 1980. The intended business computing customers balked at Lisa’s high price and largely opted to run less expensive IBM PCs, which were already beginning to dominate business desktop computing.
Kevin Michael Costner (born January 18, 1955) is an Academy Award-winning American film actor, director and producer. One of Costner’s most successful films was Dances with Wolves (1990), which won seven Academy Awards, including (Best Picture and Best Director). Costner made his film debut at age 19, in the 1974 film, Sizzle Beach, U.S.A., although the film was not released until 1986. Costner then appeared in a commercial for the Apple Lisa in 1983.