Ajay Bhatt, Co-Inventor of USB, is an Intel Rock Star

A rock star or rockstar is a member of a rock and roll band, or only an artist in the genre (the term usually implies celebrity status, or ‘stardom’).

In information technology, Universal Serial Bus (USB) is a serial bus standard to connect devices to a host computer. USB was designed to allow many peripherals to be connected using a single standardized interface socket and to improve plug and play capabilities by allowing hot swapping; that is, by allowing devices to be connected and disconnected without rebooting the computer or turning off the device.

The USB 1.0 specification was introduced in 1994. USB was created by the core group of companies that consisted of Intel, Compaq, Microsoft, Digital, IBM, and Northern Telecom.

At its founding, Gordon Moore and Robert Noyce wanted to name their new company Moore Noyce. The name, however, sounded remarkably similar to more noise — an ill-suited name for an electronics company, since noise is typically associated with bad interference. They then used the name NM Electronics for almost a year, before deciding to call their company INTegrated ELectronics or Intel for short. However, Intel was already trademarked by a hotel chain, so they had to buy the rights for that name at the beginning.

One thought on “Ajay Bhatt, Co-Inventor of USB, is an Intel Rock Star”

  1. The actor portraying Ajay Bhatt is Sunil Narkar:

    In the ad, mustachioed, elegantly coifed actor Sunil Narkar plays Bhatt, who is cleanshaven and has a spare hairstyle. And the commercial’s futuristic, glassy workplace looks nothing like Intel’s fabric cubicle farms in Washington County.

    http://www.oregonlive.com/business/index.ssf/2009/05/
    intel_ad_campaign_remakes_rese.html

    Sunil Narkar is also in the popular Wendy’s Frosty Posse ad:
    http://commercialheaven.com/do-you-want-to-get-frosty-with-wendys-frosty-posse/

Leave a Reply