In 2000 Molson attracted a great deal of media attention with its “I Am Canadian” advertising campaign. The original sixty second commercial of Joe Canada tried to define what it means to be Canadian based on many light-hearted and stereotypical images of Canada. This campaign generated a huge amount of publicity and received a Bronze Lion award at the international advertising awards in Cannes, France. Since then, Molson has transitioned from their old advertising agency Bensimon Byrne in favour of another Toronto based shop, Zig.inc
Photocopying is a process which makes paper copies of documents and other visual images quickly and cheaply. Most current photocopiers use a technology called xerography, a dry process using heat.
Upskirt is a slang term usually referring to up skirt photography, images of the view up a woman’s skirt (as seen from underneath), including shots of a woman’s underwear.
The Netherlands is a densely populated and geographically low-lying country and is popularly known for its windmills, cheese, clogs (wooden shoes), dikes, tulips, bicycles, and social tolerance. Also well-known are its liberal policies toward drugs, prostitution, same-sex marriage, abortion and euthanasia.
In the UK & Ireland, Pot Noodle is a specific brand of cup noodles (ramen-style snack). Its dehydrated mixture consists of wide noodles, textured soya pieces, vegetable and each has a unique dry flavouring. Each pot is also packaged with a sachet of sauce, such as soy sauce. Pot Noodles are packaged in plastic cups, and come in a wide selection of flavours and varieties.
Gollum is a fictional character from J. R. R. Tolkien’s legendarium. He was first introduced in the author’s fantasy novel The Hobbit, and later became an important supporting character in its sequel, The Lord of the Rings.
Originally known as Sméagol, he was later named Gollum after the noise he made in his throat. Though his date of birth is unknown, he was born in the Third Age and died on March 25, 3019 of that Age. His life was extended far beyond its natural limits by the effects of possessing the One Ring. His one desire was to possess the Ring which had enslaved him, and he pursued it for 76 years after he lost it.