Roy Rogers Restaurants is a Northeastern United States chain of fast food restaurants founded by the Marriott Corporation in 1968 in Falls Church, Virginia. As of October 2008, Roy Rogers has approximately 51 locations. Roy Rogers’ menu consists primarily of hamburgers, roast beef sandwiches, fried chicken, french fries and beverages. The company’s primary target customer is adults and most items are prepared to order for each guest.
Roy Rogers (born Leonard Franklin Slye) (November 5, 1911 – July 6, 1998), was a singer and cowboy actor, as well as the founder of the the famous Roy Rogers Restaurants chain. He and his third wife Dale Evans, his golden palomino Trigger, and his German Shepherd Dog, Bullet, were featured in over one hundred movies and The Roy Rogers Show.