In a world where Don LaFontaine steams up Birdseye Steamfresh vegetables

In a 2007 interview, [Don] LaFontaine explained the strategy behind his signature catch phrase, “in a world where…”: “We have to very rapidly establish the world we are transporting them to. That’s very easily done by saying, `In a world where … violence rules.’ `In a world where … men are slaves and women are the conquerors.’ You very rapidly set the scene.”

Steaming is a method of cooking using steam. Overcooking or burning food is easily avoided when steaming it. Health conscious individuals may prefer steaming to other methods which require cooking oil, resulting in lower fat content.

Birds Eye is an international brand of frozen foods such as seafood, meat and vegetables.
[They are] considered to be one of the founders of the modern frozen food industry and is credited with inventing a fast freezing process that preserves the quality of food.