Kaypro Corporation, commonly called Kaypro, was an American home/personal computer manufacturer of the 1980s. The company was founded by Non-Linear Systems to develop computers to compete with the then popular Osborne 1 portable microcomputer. Kaypro produced a striking line of rugged, portable CP/M-based computers which supplanted its competitor and quickly became one of the top selling personal computer lines of the early 1980s.
“Beginning in the 1970s, [Joe] Sedelmaier a former art director at J. Walter Thompson and Young & Rubicam, gained notice for fundamentally changing the way television spots were cast and filmed. He replaced the actors who seemed too plastic, too perfect mannequins with offbeat people like Clara Peller. He directed them in a mannerâ€”doing for television what directors like Preston Sturges did for Hollywood comedies,” Stuart Elliott, New York Times.